Improve Your Marketing with Corporate Video Production
Corporate video production was developed to fill two very basic needs – to educate and to inform a specific target audience. Hence, it eventually evolved into a very powerful and versatile marketing tool. It encompasses a broad spectrum of both educational and informative opportunities. Furthermore, it provides company employees with a visual display of the different procedures and standards that are expected of them.
Internal Use of Corporate Videos
There are a number of ways in which a corporate video production, in Chicago, can be used more effectively to help current employees and new hires succeed. For example one can utilize: company or product promotional videos, informational videos, service promotional videos, and training videos. Even when a company has multiple locations, these types of corporate videos can be used throughout. Plus, when Aria Film Studio produces these videos, they can always change or update them as needed.
Benefits of Chicago Corporate Video Production
One of the primary benefits of our Chicago corporate video productions is that they can be viewed at any time – day or night, unless certain restrictions are in place. This means that if some refresher training becomes necessary, those different videos are still available for viewing. In addition to this, you and your business staff, as well as our studio personnel, can post corporate videos that only a specific department or group of employees can access. This also applies to posting videos as a refresher course for company rules and regulations or employee standards.
Another aspect to consider is the fact that you can teach the mechanics of the business, or implement a risk management strategy, companywide. The bottom line is that there are literally dozens of applications for corporate video, in Chicago, that Aria Film Studio can produce. Your employees will know what the company expects and needs from them; while at the same time keeping their attitude positive and still motivating them in the process. With the addition of corporate videos to your internal marketing strategy, your employees will learn about company operations as quickly as there are updates.
Additional Considerations
Ultimately, the around-the-clock accessibility and availability of your corporate videos ensures that the company is saving a great deal of money. Instead of dealing with the expense of sending the new hire to a different location for training, they can view the appropriate videos online; whenever and wherever they want. This could save you and your company tens of thousands of dollars that could be invested in more important endeavors, such as investing in future locations.
As a result, you or your staff members will not have to continually monitor new hires. They will know what is expected of them once they have watched a specific corporate video Chicago, that was produced for your entry level employees. Plus, the posting and viewing of these videos is done with a few mouse clicks. How simple could that be? The new hire will learn from the material while the company is promoting its products or services to an attentive audience.
Aria Film Studio takes into account what they have learned about the client, their business, and the products or services they are currently offering. And, this develops a fresh outlook for their audience, and their employees as well. In addition to the promotional contribution to the company; posting these Chicago corporate videos will help you deliver the company’s marketing message to a much targeted audience. It is another cost-effective avenue for marketing your products or services.
Corporate Videos – the Ultimate Traffic Generator
Last but not least, your strategy for a corporate video, in Chicago, is a great search engine marketing and optimization tool for increasing your brand awareness, and enhancing your company’s image. If there are videos embedded in your blog or website, it is 53% more likely that your company website will be positioned on the first Google search engine results page (SERP).
Production of Corporate video in Chicago provides better search engine optimization (SEO) and drives more visitor traffic to your website. And, it interests them in the products or services you have to offer, while increasing your brand awareness in the process. For more information regarding our corporate video production services contact the Aria Film Studio at your earliest convenience. Let us show you how to understand the big picture and realize your goals.